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From Aspen to Manhattan, spring is on the horizon. The piles of snow along the New York City sidewalks are melting into shimmering puddles, and crocuses are beginning to push through the ground in Central Park. The world feels poised on the edge of renewal, the beginning of a fresh and engaging new chapter. Such is springtime in the city, when a breath of morning air can revitalize your entire day.

Spring weather also ushers in a change in the world of fashion, as brighter colors and whimsical styles take center stage. This year’s spring fashion trends are all about soft, romantic looks and playful styles that want you to have fun. There is an undercurrent of nostalgia running through this year’s spring lookbook, drawing our collective memory back to simpler times. Whimsy is here to stay, but there is no avoiding some perennial springtime classics: lace, florals, and floaty silhouettes are dominating runways right now.

Whether you are looking to evoke the latest in fashion or stick to

From the boardroom to the barstool, the luxury watch game can feel like a boys’ club. Watches designed specifically for women sometimes seem like an afterthought in the catalogs of major brands like Rolex, Audemars Piguet, Patek Philippe, and Richard Mille. But really, women’s watches have been a staple of the horological world since the late 1800s, when the first wrist watches were created for aristocratic women.

In the past century and a half, what has happened to make men’s watches the predominant driver of timepiece sales and marketing? And what does the future of women’s wrist wear look like in 2025 and beyond? Our expert team at Avi & Co. weighs in.

It is true: Wrist watches were first designed for women in the late 19th century. These early wrist watches were exceptionally decorative and often looked more like intricate bracelets and jewelry than the timepieces we envision today.

At the time, pocket watches were in style for men. However, women’s

Did you know that the first wristwatches were actually made for women? While there is debate about the origins of the singular first wristwatch, one thing is for sure: It was made for a woman. Although large wristwatches have come to semaphore status and taste for men over the past couple of centuries, men largely wore pocket watches throughout the 1800s and early 1900s. As the three-piece suit fell out of style and waistcoats became less common, however, men did not have as much of a convenient place to store these accessories.

Women had already been dealing with the no pockets problem for nearly 100 years. While men’s suiting fashions left plenty of room for tucking away a pocket watch, women’s formalwear was typically not designed with pockets. Thus, if a woman wanted a portable clock, she would likely wear it on her wrist. The earliest women’s watches were designed by some horological heavy hitters (think Patek Philippe, Breguet, and Cartier), and they were highly decorative, resembling

With the holiday season in the rearview mirror and 2026 upon us, it is time to take a look at this year’s trends and styles. It is also worth noting that, whenever we examine current trends, we do so with a fine-tooth comb. After all, purchasing fine diamond jewelry and luxury watches is not something to take lightly. You want to invest in pieces that have lifelong wearability and will not simply go out of style a few months from now. That is why we only highlight trends that have a timeless je ne sais quois. Our favorite trend this year? Soft romance.

The soft romance trend is one of the dominant movements of 2026 fashion that is a departure from what we were seeing on the runways last year. It is all about sophistication without the frou-frou formality. Think elegant draping, playful textures, and relaxed silhouettes. Haute couture designers around the world are experimenting with ruffles, lace, and ethereal fabrics like silks and satins. Cuts this year are less angular, and we are

Every December, Miami Beach has the pleasure and privilege of hosting America’s largest contemporary art fair. We are talking about Art Basel Miami, of course! The Art Basel event is held annually at the Miami Beach Convention Center, and it anchors Miami Art Week with an impressive display of modern pieces from hundreds of galleries. There are also numerous satellite events, including galas, auctions, celebrity appearances, and so much more.

Art Basel Miami attracts international art collectors, fashion lovers, and A-listers alike for its contemporary aesthetic and marvelous selection of invaluable pieces. As a renowned luxury watch seller in the Miami Design District, our team at Avi & Co. has taken a special interest in this art-world event. Why? We consider it our job to stay in tune with the latest and greatest in spaces like fashion, design, architecture, and art.

Watches, jewelry, and other luxury accessories are all part of the way we present ourselves, and these aesthetic disciplines

As we head deeper into the autumn months, the dark elegance trend is taking the world by storm. From runways to interior design, dark elegance is all about moody hues, bold shadows, and angular silhouettes. You will see rich, saturated tones like deep eggplant, hunter green, and midnight blue. Of course, black, charcoal, and onyx are at the forefront. While these colors might be dark and subtle, they are anything but boring. Embrace the dark elegance trend by playing with textures and materials: Think matte with velvet, silky sheens, and floaty mesh.

Dark elegance is the perfect accompaniment for spooky season, but this is not your childhood Halloween. Ditch jack-o-lanterns and Frankenstein monsters in favor of a fashion-forward, in vogue holiday season. On our dark elegance mood board, you will find Old Hollywood dresses with blood-red nails, delicate details and black lace. Breathe in the smells of jammy berries, tobacco, bonfires, and amber. The taste? A gin martini with a twist. This

From the runways to oft-photographed street style, New York Fashion Week is a hotbed of enviable looks. This exciting event happens twice a year, in February and September, and each time, we look forward to it with an eagerness that might even parallel Christmas Eve. After all, NYFW is one of the biggest events in the fashion world, and we would be remiss not to scan the photographs and zero in on the major style trends of the week.

Of course, clothing is just one dimension of Fashion Week. As we explore this fall’s most memorable trends, we are also looking out for style movements that will influence the watch world. Today, we are going to explore some of the hottest stylings of NYFW in September 2025. Plus, we will highlight some haute horlogerie that perfectly complements what is in vogue.

Spotted on the street: chunky bracelets, eye-catching patterns, and not-so-subtle colors. From denim knee-high boots to crimson striped button-downs, this year’s

We are not always a proponent of following fashion trends too closely, especially when it comes to high-end pieces like your watches and jewelry. After all, you want to invest in timepieces that you can wear for life, not ones that will quickly go out of style when the fickle whims of fashion inevitably shift. Ultimately, the challenge is choosing timeless styles that can adapt to any down-to-the-minute looks that are dominating the runways.

Today, we are going to take a closer look at some of the more versatile trends of 2025. While fashion trends can come and go, our suggested watch pairings are everlasting. These are pieces you will wear again and again, and they can be restyled and repurposed no matter what the runway throws your way.

So, what are you waiting for? It is time to dive into the ins and outs of 2025’s hottest looks.

We have scoured the runways, burying our noses in issues of Elle, Vogue, and Marie Claire. We have looked

If you know, you know. That sentiment is at the heart of the quiet luxury trend, which embodies a sense of timeless elegance without the need for prominent branding. The perfect example? Look at any of the outfits on HBO’s hit series Succession. You will not see the privileged Roy siblings showing off bags stamped with the Louis Vuitton logo or rocking that iconic Gucci belt. Instead, quiet luxury is all about so-called “stealth wealth.”

In other words, an outfit or accessory that evokes quiet luxury looks expensive, but maybe you cannot pinpoint exactly why. You might not even be able to immediately identify the brand, but true fashion connoisseurs will. And that is exactly the point: We are no longer dressing for the masses. We are dressing for the millionaires.

While the styles and themes of the quiet luxury trend are not bold, heading down this path in your own wardrobe and accessories is. When you commit to quiet luxury, you are communicating that, for you, status is implied. The

In 2025, what does it really mean for a watch to be dubbed a men’s or women’s style? The short answer is, not much. As we progress into the 21st century, gendered labels for timepieces have come to signify very little when it comes to who is actually wearing the piece. For instance, 38 mm watches that might have been created “for ladies” are showing up on men’s wrists from red carpets to basketball courts and commentator booths.

One of the biggest trends of this year is the movement toward more and more gender neutrality. Basically, we are talking about the idea that any watch can be worn by anyone! Antiquated labels and ideas of binary style are on their way out, but the world’s most elite timepieces will never fall out of style. Instead, how we wear them (and who wears which) is changing.

Today, we are going to take a look at the gender-neutral watch trend, highlighting its most important features and showcasing a few watches that will help you totally nail this haute look.