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  1. The Most Popular Rolex GMT-Master II Watches

    A Sprite Soda Can with a Rolex GMT-Master II Sprite Timepiece Wrapped Around it, a Pepsi Soda Can with a Rolex GMT-Master Pepsi Wrapped Around it, and a Root Beer Soda Can with a Rolex GMT-Master II Root Beer Timepiece Wrapped Around it

     

    In the early 1950s, Rolex conquered the seas with the Submariner, the mountains with the Explorer, and the skies with the GMT. Launched in 1982, Rolex introduced GMT-Master II watches with a new

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  2. U.S. Presidents and The Rolex Presidential Day-Date

    Three Rolex Presidential Day-Date Watches with a Diamond, Turquoise, and Green Dial with an American Flag in the Background.

     

    Throughout the years, fashion amongst presidents has always been classic and timeless. The same can be said about the bold timepieces they’ve worn. From pocket watches to luxury wristwatches, timepieces have remained a vital accessory during their time in the office. Let’s take a historical stroll through past presidents’ watch collections and find out how the Rolex Presidential Day-Date came to be.

     

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  3. The Evolution of the Audemars Piguet Royal Oak Offshore

    Three Audemars Piguet Royal Oak Offshore Timepieces with White Dials, Chronograph, and Date Functions.

     

    In the realm of haute horlogerie, few names command as much respect and admiration as Audemars Piguet. For decades, this Swiss watchmaking maison has been a beacon of luxury, craftsmanship, and innovation. At the heart of its illustrious legacy stands the iconic Audemars Piguet Royal Oak Offshore.

    Explore the evolution of the majestic Offshore and check

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  4. Patek Philippe Watches: A Spotlight on the Iconic Nautilus Collection

    Three Patek Philippe Nautilus Timepieces Currently Available at Avi & Co.

     

    Synonymous with eternal style and unparalleled craftsmanship, Patek Philippe watches are the epitome of luxury. The Nautilus, with its distinctive porthole-inspired design, made an immediate impact on the Patek Philippe brand and has since become one of the most coveted luxury sports watches in the world. Let’s delve into the exploration of horological superiority by placing a spotlight on the iconic Patek Philippe

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  5. Valentine’s Day Gift Ideas – Luxury Watch Brands, Isa Grutman Jewelry, and Watch Accessories

    Patek Philippe Twenty~4 Stainless Steel 36 mm Timepiece in a Patek Philippe Dark Brown Watch Box in Front of a Woman and Man’s Hand Clinking Champagne Glasses. Champagne Bottle and Roses Adorn the Wooden Table.

    Each Valentine’s Day, people of all ages try to come up with gift ideas more unique than red roses and truffle chocolates. Sure, you can write a sentimental greeting card. In the 18th century, legend says that St. Valentine himself was the cause of this romance, as he wrote his lover a note that he signed, ‘Your Valentine,’ before he was, unfortunately, executed. If you’re seeking gift ideas a bit more on the lavish side, Avi & Co. is your destination for luxury.

    The holiday didn’t begin until the 5th century when Pope Gelasius wanted to replace a previous pagan festivity by commemorating Valentine on the Saint’s execution date, February 14th. About 1,000 years later, Geoffrey Chaucer wrote a poem titled The Parliament of Foules, finally connecting the day with romance.

    Nothing says romance more than one of our luxury timepieces, delicate Isa Grutman Jewelry, or favorite watch accessories. Whether

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  6. 10 Things to Know About Panerai Watches

    42 mm Carbon Panerai Submersible Luxury Watch with Black Dial, Luminous Dot Hour Markers, Rubber Bracelet, and a 1,000 Foot Water Resistance.

     

    In the ever-evolving world of luxury timepieces, Panerai stands as a beacon of Italian craftsmanship and naval heritage. With a history rooted in precision engineering and distinctive design, Panerai watches have carved a niche for themselves among horology enthusiasts.

    These luxury watches are not only well-suited for everyday wear but they are celebrated for their versatility

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  7. Unveiling the Artistry of the Patek Philippe Calatrava

    Patek Philippe Calatrava Watch

    On the canvas of horology, where each timepiece is a stroke of craftsmanship, the Patek Philippe Calatrava stands out as a masterpiece. It blends history, meticulous artisanship, and a touch of enchantment. This watch isn’t just a chronicle of time, but a testament to the artistry and finesse that Patek Philippe has cultivated over nearly two centuries.

     

    Patek Philippe’s Artistic Legacy

    Let’s step into the heart of Patek Philippe’s artistic legacy. Since 1839, this Swiss artist's workroom has been synonymous with uncompromising quality and sophistication.

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  8. What Your Watch Diameter Says About You

    Two Rolex Oyster Perpetual Stainless Steel ‘Celebration’ Dials in both 31 mm and 36 mm with Index Hour Markers, and Fold Over Clasps.

     

    While watch designs encompass a wide range of features, the watch’s diameter is usually the first topic of discussion. The case size can range from petite to oversized, and this choice can make a substantial difference in how the watch appears and feels on your wrist. Let’s explore how the size of a case wears on a wrist size, as well as what it says about who you are.

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  9. Where is the best place in New York City to buy a Rolex Submariner?

    Three Stainless Steel Rolex Submariners on a Black Watery Surface: Blue and Gold Dial and Bezel, a Green Dial and Bezel, and a Black Dial and Bezel

    What is a Rolex Submariner?

    The Rolex Submariner is the most popular and desirable underwater tool in the watch world. In 1953, it was the first diving watch with a water resistance of 330 feet. They introduced Rolex Submariner watches to help divers and their underwater escapades. Its Chromalight display ensures visibility in dark environments.

    Different shapes featured on the hour markers help prevent any confusion while underwater. The 60-minute graduation allows divers to monitor diving time and decompression stops in a safe way. The scratchproof material and prevention against chlorinated water are what set the standard

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  10. A Polished Showdown: Stainless Steel Watches Vs. White Gold Watches

    Stainless Steel and 18K White Gold 41 mm Audemars Piguet Royal Oak Chronograph Luxury Timepieces with Blue Dials Displayed on Clear C-Rings Above a Navy Blue Avi & Co. Watch Pad.

     

    When it comes to choosing the ideal wristwatch, two metals vie for supremacy in the world of luxury timepieces: stainless steel and white gold. In this impressive horological showdown, let’s explore the key differences between stainless steel watches and white gold watches to help you decide which one deserves a prime spot on your wrist.

     

    Round 1: Durability and Resistance 

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