Roland Garros, also known as the French Open, is one of tennis’s four Grand Slam titles. Among the Australian Open, the US Open, and Wimbledon, Roland Garros is the only major competition that takes place on clay courts, making it a distinctive and memorable showdown between the most impressive athletes in the sport. The red clay courts are known for their emphasis on technical skill, as they slow down the ball and force players to turn their attention to finesse rather than brute force. Only the best will prevail.
This year, Roland Garros begins on May 18 and culminates on June 7 in Paris’s 16th arrondissement, on the edge of the Bois de Boulogne. In the men’s field, Italian Jannik Sinner and Spaniard Carlos Alcaraz are expected to dominate, continuing long streaks of impressive play on the clay courts. Sinner is attempting to close out his Career Grand Slam: he has won all three other Grand Slam titles, and Roland Garros is the only trophy missing from his list. Other names to look
Here at Avi & Co., we know that luxury does not just mean one thing. The world of high-end timepieces is incredibly diverse, reflecting its wide range of collectors and shoppers. Every horological connoisseur wants something slightly different, something that reflects their unique personality and flair. While one buyer might prefer traditional timepieces with leather straps, another may lean toward more adventurous and rugged watches with durable rubber straps. A third still may prefer the cool weight of a stainless steel bracelet.
All of this is to say that there is no wrong answer when it comes to luxury watches. There is something for everyone out there, and many watchmakers make an effort to ensure that their catalogues reflect a wide variety of tastes and sensibilities. Luxury watches with rubber straps have found their footing in the horological world over the past couple of decades, and it seems as though they are here to stay. Join us as we embark on a tour of some of our favorite
There is something undeniably sophisticated about a wristwatch with a leather strap. It exudes tradition, generational wealth, power, and success. It smells of whiskey and dark mahogany, the spicy pique of Macallan 1926 wetting the sides of a scotch glass. These luxurious accessories are without a doubt emblematic of the finer things in life, from charity polo games to European vacations and from wedding night cigars to warm nuts while flying first class: They make the everyday just a touch better.
Leave behind the mundane, the stainless steel watches that have come to dominate the modern horological sphere, and embrace something with character. Discover timepieces that transcend trends, upend expectations, and showcase style. A leather watch strap is refined, elevated yet subtle, expensive without being ostentatious. It is everything that a true timepiece connoisseur needs in their watch box, and then some.
Join us as we guide you on a tour of our favorite luxury watches with lush leather
The buds of early spring are giving way to vibrant blooms and lush gardens, and the bridal season is here. Peak wedding season in the United States generally runs from May through October; May and June weddings abound for those trying to embrace the beauty of springtime florals and the faint heat of early summer. As such, the months leading up to these nuptials are full of exciting life events, from bachelorette parties to bridal showers.
Whether you are shopping to accessorize your own bridal looks or searching for the perfect gift for a blushing bride-to-be, Avi & Co. has an incredible selection of luxury watches and fine diamond jewelry that are certain to showcase sophistication and taste for a lifetime. Our expert team has put together this go-to guide for watches and jewelry made for brides. Discover pieces that evoke soft romance and a lifelong commitment of two becoming one.
Luxury Watches for Brides
While wearing a watch to one’s own wedding is not a traditional choice, it
One of the most common misconceptions about luxury watches is that they needed to be treated with a certain level of caution and preciousness. It is natural to want to protect your investments, and we are certainly not advocating for treating your timepieces carelessly. However, remember that many upscale timepieces were engineered with adventure in mind: Bringing them with you for life’s most exhilarating excursions is the perfect way to honor the capabilities and innovation behind these highly durable creations.
From the peaks of Mount Everest to the depths of the Mariana Trench, certain luxury watches have been created with sportsmanship in mind. The watches that we will highlight today are perfect for everything from pilates to a weekend on the yacht to skiing the powdery slopes in Aspen. No matter where life takes you, choose a luxury timepiece that can keep up. These selections ace that category and then some. The only question remaining is, where will you go when you have a watch
Those of us who make our homes in urban centers around the globe have a certain dedication to city life. Take New York City, for instance, where Avi & Co. is headquartered. True New Yorkers love the rumble of the subway, the bright flash of a yellow taxi, the morning rush of sidewalks crowded with briefcases and business suits. In the city, there is always something to do: a boutique to explore, a museum exhibit to take in, a restaurant to try. New York has earned the nickname “the city that never sleeps” for a reason: There is never a dull moment here.
Urban life offers a faster pace with full social calendars and adventures around every corner. It also provides a look into a high-fashion world: While street style in the city varies, you will certainly spot men and women dressed to the nines on the streets of New York, Los Angeles, or Miami. Maybe it is time to upgrade your style, too.
Fifth Avenue is the place to shop in New York City, but virtually every city has a strip of luxury
A season of hope and rejuvenation, springtime brings out the poetic sides of society’s best and brightest. In the everlasting words of Lilly Pulitzer, “Despite the forecast, live like it is spring.” Ralph Waldo Emerson says, “The earth laughs in flowers.” And according to Anne Bradstreet, “If we had no winter, the spring would not be so pleasant.” Whichever springtime mantra resonates with you, one thing is for sure: This time of year is full of joy, excitement, and reinvention.
Here at Avi & Co., our collection of fine diamond jewelry is full of decadent accessories that perfectly encapsulate the ethereal romance of spring. Our floral-inspired styles are the ideal balance of sophistication and whimsy, adding an element of fun and beauty to an otherwise reserved jewelry box. Choose from stunning studs or delightful drop-downs and find the springtime styles that speak to your sensibilities.
Bloom with confidence this spring when you show off floral fashions from Avi & Co. Discover a bouquet of stunning styles in our three bespoke showrooms this year. From luxury watches to fine diamond jewelry, our floral-inspired selections are romantic and whimsical, just like the season itself. Which flower will you wear to show off your seasonal style?
Floral-Inspired Luxury Watches
Luxury watches inspired by springtime blooms can range from overt floral motifs to more subtle, flower-inspired colors. From Rolex to Patek Philippe, we have collected four distinctive and memorable floral timepieces that are sure to make an impact on your wrist this season.
The Rolex Datejust line is a staple of the luxury watch world, offering refined elegance and functionality in one fell swoop. This 36 mm Datejust provides an unconventional look with its combination of rose gold and
The snow is melting, buds are forming on tree branches, and daylight savings time has flipped the switch into sun-drenched afternoons and lengthy evenings. To celebrate the onset of spring, we have put together the definitive list of springtime-inspired timepieces drawing from one of the oldest trends in the book: pastels, of course. These light, delicate colors are the perfect way to embrace seasonal looks without investing in bold pieces that you can only wear on special occasions. That is right: These pastel watches are perfect for year-round wear, transcending seasonality and offering the best of the best in terms of versatility and wearability.
When you shop at Avi & Co., our seasoned team will help you find the watch of your dreams. From pastel hues to diamond-studded glamour, our inventory has it all. Visit any one of our three boutiques to discover the Avi & Co. difference for yourself.
Springtime is upon us, ushering in a season of growth and revitalization. As the weather grows warmer and the last vestiges of winter melt into thin air, a certain energy crackles through the atmosphere. We are a quarter of the way into the year, and it is time to take action.
Crocuses and daffodils bloom alongside urban sidewalks while buds start to take shape on willowy tree branches. Pastels and florals are the stereotypical symbols of springtime, but here at Avi & Co., we know that there is something to be said for breaking the mold. Whimsical spring styles evoke youthfulness and joy, but they are not always the most sophisticated choice. Many of our shoppers are looking for something a bit more refined come spring.
The good news? You can achieve sophistication and subtlety even while embracing the changing seasons. Our team of veteran customer service professionals and expert watch world aficionados is here to help you find the perfect watch for your springtime style. Discover
Product , Trends , Events Tennis-Inspired Styles to Rock at Roland Garros 
