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  1. Audemars Piguet Royal Oak Openworked on tennis background Roland Garros watches 2025 News , Entertainment Watches Spotted at Roland Garros 2025
    June 08, 2025

    The French Open, also known as Roland Garros, is one of tennis’s “Big Four” tournaments. In addition to Wimbledon, the US Open, and the Australian Open, Roland Garros is one of the most prestigious titles that a tennis player can take home. Each of these events has its unique character and style. Where Wimbledon is known for its grass courts and all-white attire, Roland Garros is famed for its red clay courts and its elegant Parisian location.

    The clay surface slows down the game of tennis, demanding a unique skill set from players. Throughout this tournament’s storied history, there have been standout athletes who are known for their success on the clay. Rafael Nadal, dubbed the “King of Clay,” is perhaps most famous for dominating this particular surface, and his 14 Roland Garros titles cement this position. Other standouts include Bjorn Borg, Novak Djokovic, and Carlos Alcaraz, the young Spaniard who won the trophy in 2024. On the women’s side, Chris Evert, Iga Swiatek, and Justine

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  2. Rolex GMT-Master II White Meteorite Dial, blue and red bezel, with a background of the French Riviera News , Entertainment Watches Spotted at the 2025 Cannes Film Festival
    May 28, 2025

    Every May, movie stars and celebrities from around the world congregate in the beautiful French Riviera for the renowned Cannes Film Festival. Like so many red carpet events, Cannes is a hotbed of incredible fashion and head-turning style. This prestigious event attracts the best of the best, and the watches spotted here in Southern France echo that sentiment.

    We kept our eyes trained on the A-listers showing off their chic attire while celebrating directorial debuts and hot film releases in Cannes. Our goal? Catching sight of the luxury watches that these tastemakers chose to highlight at this ritzy celebration. Now, we are sharing our findings with you. Let us take a close look at the opulent timepieces that attracted almost as much attention as the global premieres at the 2025 Cannes Film Festival.

    Tom Cruise’s Rare Meteorite Rolex

    Rolex GMT-Master II, 18K White Gold, Meteorite DialRolex GMT-Master II, 18K White Gold, Meteorite Dial
    Rolex GMT-Master II, 18K White Gold, Meteorite Dial

    At this year’s Cannes Film Festival, which Tom Cruise attended for the premiere of Mission: Impossible

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  3. Patek Philippe and Cartier Watches on Met Gala 2025 steps News , Entertainment Best Luxury Watches From the 2025 Met Gala
    May 06, 2025

    The Met Gala, hosted annually on the first Monday in May by Vogue’s Anna Wintour, has rightfully been dubbed the biggest night in fashion. The exclusive, invite-only event draws in the rich and famous from around the globe. These A-listers descend on New York City’s Metropolitan Museum of Art, where the theme reflects a current exhibit at the museum’s renowned Costume Institute (which the gala is a fundraiser for”). This year’s theme? “Superfine: Tailoring Black Style.”

    The exhibit drew its inspiration from Monica L. Miller’s 2009 book Slaves to Fashion: Black Dandyism and the Styling of Black Diasporic Identity as well as Zora Neale Hurston’s 1934 essay “Characteristics of Negro Expression” and is organized into twelve sections that represent the twelve characteristics Hurston outlines. This thought-provoking theme for the 77th Met Gala is resonant for numerous reasons, including but not limited to its juxtaposition with the current political state of the U.S. Additionally, it is the

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  4. Tony Soprano pictured sitting at a table with gold Rolex Day Date watches in the foreground Product , Entertainment , Features Luxury Watches Featured in TV Shows
    March 14, 2025

    Do television shows really have the budget for luxury timepieces? The answer seems to be a resounding yes. Many of television’s favorite heroes and villains have made their marks with luxury watches that help define their character in the minds of viewers. Today, let’s take a journey through the most iconic watches we have seen on TV… plus, where to find similar timepieces to evoke the same style as your favorite stars.

    Tony Soprano’s Presidential Rolex Day-Date

     

    Rolex Day-Date 40, 18K Yellow Gold, Champagne Roman DialRolex Day-Date 40, 18K Yellow Gold, Champagne Roman Dial
    Rolex Day-Date 40, 18K Yellow Gold, Champagne Roman Dial

    The highly awarded TV show The Sopranos aired on HBO from 1999 to 2007 – and James Gandolfini’s portrayal of New Jersey don Tony Soprano made the show the masterpiece that it was. His watch, of course, was befitting of his stature as the head of the local chapter of the Italian mob. Tony Soprano rocked a 36 mm yellow gold Rolex Day-Date, a timepiece that has been fondly nicknamed the “President’s Watch” due to its popularity among icons like John F. Kennedy, Lyndon

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  5. Celebrity watch collection watches displayed in teal watch box Entertainment , Celebrities Celebrities With the Best Watch Collections
    January 10, 2025

    When it comes to luxury watches, not just anyone can get their hands on the cream of the crop. It takes money, patience, effort, and sometimes even a little bit of star status to amass a collection of upscale timepieces to rival the best of them. With that in mind, it comes as no surprise that celebrities from athletes to actors to musicians boast some of the world’s most incredible watch collections.

    That said, not every celebrity watch collection is created equal – so which stars have garnered a timepiece motherlode that truly stands out? Today, we are diving into the question on many horological enthusiasts’ minds: Which celebrities have the best watch collections?

    Rihanna

    The Barbadian singer, songwriter, and businesswoman is celebrated across the globe as one of the most successful recording artists of the 21st century. In addition to her music, she is known for her makeup line and fashion line. And what pairs well with any great outfit? A luxury watch!

    Rihanna’s diverse collection

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  6. Dj Khaled and Avi Hiave of Avi & Co. at We the Best Golf Tournament 2024 Entertainment , Celebrities Spotted on Social Media: Luxury Watches
    January 03, 2025

    In today’s modern world, many watch collectors among us are taking to social media to show off their wares. From celebrities to fashion influencers, these tastemakers set the tone for style and elevate certain timepieces to an elite and coveted status. With visual media platforms like Instagram and TikTok changing the way we find the next trend, it’s time to dive into the watches everyone is saving, pinning, and sharing.

    Celebrity Watch Spotting Highlights

    A significant portion of watch-oriented social media accounts are focused on spotting and identifying the timepieces worn by celebrities from Hollywood A-listers to championship athletes. If you’re looking for up-to-the-minute coverage of all of your favorite household names and the luxury timepieces they’re showcasing in street style and beyond, we love the accounts @insaneluxury and @celebwatchspotter.

    Check out some of the most recent upscale wristwatch sightings that social media searchers have spotted and pinpointed…

    DJ Khaled’s

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  7. Audemars Piguet Royal Oak "Music" edition watch Product , Entertainment , Celebrities Celebrity Watches You Can Actually Buy
    December 20, 2024

    With their A-list status and name recognition, celebrities often serve as walking advertisements for their favorite luxury watches. While not every celeb has a vast watch collection, there are a select few individuals who truly stand out as some of today’s top horological enthusiasts. These collectors range from athletes to musicians to producers to actors.

    Among this century’s highest echelon of watch collectors are John Mayer, Ed Sheeran, Ellen DeGeneres, Brad Pitt, Bradley Cooper, Cristiano Ronaldo, and so many others. Today, we are going to take a look at some of our favorite watches that these icons own – plus, we’ll share where you can get your hands on a watch that evokes celebrity style!

    Jay-Z’s Platinum Rolex Day-Date

    Jay-Z (otherwise known as Shawn Carter) has a watch collection to rival any other. He appears to love watches from many different brands, with a few of his most expensive pieces hailing from heritage Swiss creator Patek Philippe. He also loves the sporty look

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  8. Floyd Mayweather with Avi & Co. Hue Collection watches Brand , Product , Entertainment , Celebrities Floyd Mayweather's Hue Collection Watches
    December 20, 2024

    Every once in a while, a celebrity falls in love with a luxury watch brand, creating a lasting legacy of showcasing elite, upscale pieces. In the case of Floyd Mayweather, the American boxing professional and promoter, that brand is Avi & Co. Mayweather has been a long-term supporter of the Manhattan-based watchmaker… but when Avi & Co. released its latest line of timepieces, the Hue Collection, Mayweather took his love of elite watches to another level.

    In one fell swoop, Mayweather scooped up all four of the Hue Collection’s iconic, gem-set timepieces for the jaw-dropping price of $1 million. What’s all the fuss about, you ask? When you set eyes on a Hue Collection watch, you’ll understand. Let’s dive into the story behind the watches that had one of the world’s most accomplished athletes dropping seven figures on one whopper of a purchase.

    Who Is Floyd Mayweather?

    If you haven’t heard of Floyd Mayweather, it’s possible you have been living under a rock. Formally known as Floyd J.

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  9. Christian Bale in American Psycho wearing Rolex watch News , Product , Entertainment The 7 Most Iconic Watches From Movies – Plus, Where to Get Your Own Luxury Timepieces
    November 22, 2024

    In our everyday lives, we use accessories like luxury watches to signify our commitment to taste, style, and elegance. In the movies, watches are no different – they tell the audience crucial information about the character sporting each timepiece. They signify that person’s values, social status, preferences, and so much more.

    Today, we’ll take a deep dive into some of the most iconic watches ever seen on the silver screen. Plus, we’ll detail where to find comparable timepieces on the secondary market (hint: Avi & Co. has an incredible selection of cinema-worthy pieces).

    Yellow Gold Rolex Cosmograph Daytona (Wolf of Wall Street)

    Rolex Cosmograph Daytona, 18K yellow gold, black index dial, 40 mmRolex Cosmograph Daytona, 18K yellow gold, black index dial, 40 mm
    Rolex Cosmograph Daytona, 18K yellow gold, black index dial, 40 mm

    Leonardo DiCaprio starred in Wolf of Wall Street, a chaotic yet compelling 2013 romp through the world of American excess. From the New York Stock Exchange floor to the halls of DiCaprio’s character Jordan Belfort’s luxe estate, Wolf of Wall Street exposes its viewers to countless instances

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  10. Top Dial of the Prague Astronomical Clock, also known as the Orloj, Located in The Czech Republic Entertainment , Features Prague’s Orloj: The Curse of the Prague Clock
    October 30, 2024

    Haunted houses riddled with ghosts and items moving on their own accord seem plausible, but a haunted clock seems a bit unusual. People have told stories about broken watches or clocks that ticked when someone passed. Whether or not they seem believable, these stories can be comforting and even amusing.

    With Halloween right around the corner, there are countless spooky stories and terrifying tales circulating – but the curse of the Prague Orloj, an astronomical clock in Prague’s city center that hails from medieval times, stands out as a staple of haunted horology.

    What Is the Prague Orloj?

    The Prague Astronomical Clock, also known as the Orloj, stands in the capital of The Czech Republic. While Prague is the perfect city for any architectural buff and bohemian-style lover, the clock is the best-known tourist attraction in the largest city of the Czech Republic. It is the third-oldest astronomical clock in the world and the oldest clock still in operation.

    Full View of the Prague Astronomical Clock in 2019, Located in the Old Town Square of The Czech Republic

    The Prague Astronomical

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