Picture this: A snow-kissed landscape, a steaming cup of cocoa, and the subtle ticking of a luxury timepiece on your wrist. The chilly embrace of winter provides an ideal backdrop for unveiling some of Avi & Co.’s most exclusive, rare watches.
After gifting your loved ones surprises for the holidays, it’s time to indulge yourself. Step into the new year with a gift that will keep you feeling your best all year long. Let’s embark on a journey through a winter wonderland of horological excellence filled with Richard Mille, Audemars Piguet, Patek Philippe, and Rolex watches.
On the canvas of horology, where each timepiece is a stroke of craftsmanship, the Patek Philippe Calatrava stands out as a masterpiece. It blends history, meticulous artisanship, and a touch of enchantment. This watch isn’t just a chronicle of time, but a testament to the artistry and finesse that Patek Philippe has cultivated over nearly two centuries.
Patek Philippe’s Artistic Legacy
Let’s step into the heart of Patek Philippe’s artistic legacy. Since 1839, this Swiss artist's workroom has been synonymous with uncompromising quality and sophistication.
Avi & Co. has taken the watch industry by storm. With our limited edition diamond-pave luxury timepieces as well as custom, GIA-certified jewelry creations for celebrities such as Maluma, Drake, and The Brooklyn Nets, the future looks bright. Now, Avi & Co. is carrying a gorgeous new jewelry collection. Announced at our VIP event on December 5th, 2023, before Miami’s infamous Art Basel, Isa Grutman Jewelry will now be available on our Miami boutique shelves.
As an authorized and trusted dealer, Avi & Co. will sell Isa Grutman Jewelry, a stunning and feminine jewelry collection. Miami fittingly serves as a glamourous backdrop to this incredible partnership. Peek at the journey that Avi & Co. went on to partner with Isabela Grutman, Avi’s participation in Miami’s Art Basel, and the jewelry that will mark special milestones for women everywhere.
Avi & Co. x Rolls-Royce Print Ad for Art Basel
Avi & Co. Took on Miami’s Art Basel 2023
From December 8th – 10th 2023, Art Basel took place in Miami, Florida. In its 21st year, Art Basel is North America’s most comprehensive international art fair. Thousands of artists, dealers, collectors, and aficionados from all over the world were drawn to Miami’s modern and contemporary art that lined 277 galleries.
Avi was eager to be a part of this year’s Miami Art Basel. “I think it was important to be involved because a lot of our clients were around. Everyone was in celebration mode, drinking and shopping. I wanted to be a part of that.”
Avi Hiaeve & DJ Khaled, Miami Art Basel 2023
The original Art Basel event bloomed in Basel, Switzerland in 1970. It was created by Swiss gallerists Ernst Beyeler, Trudl Bruckner, and Balz Hilt. They hoped to inspire a new wave of art buyers and collectors. To say it was a success would be an understatement, as more than 16,000 people were in attendance at their inaugural event.
When it expanded internationally and moved to Miami in the early 2000s, the crowd sizes almost doubled. Art Basel Miami Beach provided a glamour that only Miami could showcase. Art enthusiasts had the opportunity to enjoy a sun-drenched vacation with an array of art, celebrations, and high-scale events.
Many celebrities showed up for Avi at his VIP event at the Miami boutique – basketball player John Wall, Brooklyn Johnny, CEO of Gopuff Rafael Ilishayev, David Grutman, and many entrepreneurs including Isabela Grutman herself. Before the boutique closed, DJ Khaled passed by, and Avi was grateful for the support.
To Avi’s surprise, Nicky Jam was the first person to purchase the latest Avi & Co. 40 mm Rose Gold Frosted Watch. “Nicky Jam is like my brother,” Avi says. “He’s always supporting me. He was actually at the store the day before. He told me he was going to come back and buy my watch. I thought it was going to be in the near future, but he was back within 24 hours.” For a sneak peek of the timepiece, check out the photo below!
Nicky Jam x Avi & Co.’s 40 mm Rose Gold Frosted Timepiece
Who is the Woman Behind Isa Grutman Jewelry?
Isabela Rangel Grutman is an international model, global philanthropist, style influencer, and entrepreneur. She was born and raised in Belo Horizonte, Brazil, and she currently resides in Miami, Florida with her two daughters and husband.
You may have heard of her husband, Dave Grutman, often referred to as ‘The King of Florida’. With his current 1 million followers on social media, Grutman is the owner and partner of several Miami-based restaurants and nightclubs. He opened The Swan and Bar Bevy with partner Pharrell.
With her impeccable and expressive style, Isabela’s distinctive fashion instincts can be seen in the beautiful offerings of Isa Grutman Jewelry. Unsurprisingly, she has been the source of jewelry and fashion advice for her friends and family, which naturally led to the inception of this brand. Her jewelry collection is influenced by nature and the world around her, a perfect ode to the beauty in life’s smallest details.
Avi Hiaeve with Isabela and David Grutman, Miami Art Basel 2023
Isa Grutman’s Jewelry Collection
Discover the artistry of breathtaking designs that are versatile and suitable for any occasion. This jewelry collection is a reminder of all the essential milestones in a woman’s life. With a vision to inspire individuals to embrace their beauty, these dainty pieces seamlessly blend classic elements with modern innovations. According to Isabela’s website, “Our mission is to offer each individual luxury jewelry crafted to be worn every day with grace, style, and elegance.”
At the soft opening of Isa Grutman’s jewelry launch at Avi & Co., she was able to share her jewelry with all the invited guests. “I think Isabella has great taste in jewelry and fashion,” Avi says. “She’s somebody I’ve been following on social media for a while now. I’ve always liked the way she comes up with her jewelry ideas. As soon as I had the opportunity to share that I was interested in being an authorized dealer for her jewelry collection, she really liked the idea.”
The partnership between Avi and Isabela came about organically. “I was with David [Grutman]. I asked him about Isabela’s jewelry, and he told me to call him tomorrow. I called him the next day, and he put me in touch with Isabela. After that, Isabela came to visit me. I showed her the store, we talked, and that was it.” Avi ordered her whole catalog, and it was delivered to Miami’s boutique right before Art Basel.
“Isa Grutman Jewelry started with a vision, a dream, and a passion,” Isabela’s website states. “I am thankful to be able to create jewelry that makes people feel and look beautiful.”
Isabela’s story is reminiscent of Avi’s in that they both had a vision and a dream to do something they were passionate about, and they didn’t let anything stop them. As an immigrant from Israel, Avi grew his empire from the bottom up. This partnership symbolizes that no matter where you come from, you can achieve the world.
Isabela Grutman and Avi Hiaeve, Avi & Co. Miami Boutique
Avi & Co. has created custom jewelry for celebrities, but this partnership allows the company to showcase another jewelry brand. When I asked Avi what this means to him and his company, he said, “It means that a lot of people have a lot of different ideas about fashion, and I think they want to extend and become more involved in many other companies and start something new. This is a whole collection of delicate jewelry, and I really like her creativity.”
Isabela’s jewelry draws inspiration from vintage designs. Their daintiness is suitable for layering or can be worn solo for an added touch of complexity. It was designed to be worn comfortably throughout the day for any occasion, day or night. Here are some of the Isa Grutman Jewelry offerings now available at the Avi & Co. Miami Boutique.
While watch designs encompass a wide range of features, the watch’s diameter is usually the first topic of discussion. The case size can range from petite to oversized, and this choice can make a substantial difference in how the watch appears and feels on your wrist. Let’s explore how the size of a case wears on a wrist size, as well as what it says about who you are.
The Rolex Submariner is the most popular and desirable underwater tool in the watch world. In 1953, it was the first diving watch with a water resistance of 330 feet. They introduced Rolex Submariner watches to help divers and their underwater escapades. Its Chromalight display ensures visibility in dark environments.
Different shapes featured on the hour markers help prevent any confusion while underwater. The 60-minute graduation allows divers to monitor diving time and decompression stops in a safe way. The scratchproof material and prevention against chlorinated water are what set the standard
When it comes to choosing the ideal wristwatch, two metals vie for supremacy in the world of luxury timepieces: stainless steel and white gold. In this impressive horological showdown, let’s explore the key differences between stainless steel watches and white gold watches to help you decide which one deserves a prime spot on your wrist.
With the seasons quickly changing, now is the perfect time to update your watch collection with brand-new winter timepieces. Avi & Co.’s ultimate luxury watch holiday gift guide 2023 is a great collection for anyone in your family (including yourself!)
There are many reasons to give a luxury timepiece for the holidays. The allure of a watch lies not only in its impeccable design but also in the exclusivity it offers. When you purchase with Avi & Co., we offer
There are many reasons why luxury watches make a great holiday gift. It’s an endless expression of love. The meticulous design, precision engineering, and fine materials that go into producing a watch reflect a commitment to quality, akin to the emotions shared during the holiday season. Luxury watches also serve as a constant reminder of the time you both spent together, making it a sentimental and cherished keepsake.
Picture it: you’re driving down 36th Street toward the Midtown Tunnel. On your trip, you see an epic Avi & Co. billboard featuring pristine-cut jewelry surrounded by a beautiful diamond-pave timepiece. This is the view that Avi Hiaeve, CEO of Avi & Co., dreamt of since he was young. Now, he can enjoy it as he drives to work while donning that very same timepiece featured 60 feet up. As an immigrant from Israel, his journey continues to grow with each achievement in the diamond jewelry
In a world that seems to whirl faster with each passing day, the holiday season emerges as a cherished interlude. It’s a time to revel in the warmth of connection, celebrate the art of giving, and savor the moments that truly matter. It’s during this season of shared joy that we seek gifts that transcend the ordinary evoking the essence of appreciation. The luxury watches in Avi & Co.’s holiday gift guide fall within the price range of $8,000 to $14,000.
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