It’s time to wish our Miami store a happy birthday! Blow out your candles and make a wish, Miami! On May 4, 2023, we cut the ribbon on our second location: the Avi & Co. Miami Design District boutique! In true Avi & Co. fashion, we had to celebrate the occasion with a legendary party… and what’s a party without an exciting surprise for all of the guests?
Our 2023 Miami store opening event also marked the launch of Avi & Co.’s Iced Collection, the first of our three branded lines of luxury watches. To mark this momentous occasion, we can’t resist taking you with us to Miami as we explore our gorgeous showroom and highlight some of the incredible luxury timepieces you’ll find when you venture inside. Ready? Let’s go!
Step Through the Doors of Our Miami Store
If you haven’t heard of the Miami Design District, you might be living under a rock. This elite area of “Magic City” is renowned across the globe for its concentration of the world’s greatest jewelry and watch maisons as well as apex fashion houses, prestigious art galleries, and some of the city’s finest eateries. Alongside these icons of fashion and glamour, Avi & Co. has made its mark as a purveyor of some of the world’s most elite watches, including names like Audemars Piguet, Patek Philippe, Richard Mille, and Rolex.
In our bright and inviting space, we have reimagined the glitzy culture and atmosphere of South Florida with sparkling marble countertops, eye-catching decor, and a collection of watches like no other. Our Avi & Co. Miami location epitomizes our brand’s commitment to providing savvy collectors with the finest timepieces on the secondary market – and our prime location next to the Design District’s heavy hitters is emblematic of our success.
Step through our glass doors, and your jaw might just drop. In front of you, you’ll find gleaming display cases full of the horological masterpieces you have been dreaming of. Sip a flute of champagne or enjoy a strong cup of espresso as you peruse our exclusive selections to find your next statement watch. Whether you gravitate toward the classic silhouettes of Audemars Piguet and Patek Philippe or you prefer the avant garde look of a Richard Mille watch, our knowledgeable customer service team will help you find the perfect piece.
Why Shop for Watches in Miami?
Miami has been climbing up in the world of watches and is now considered one of the United States’ premier watch markets, alongside New York and Los Angeles. The city is well-known as a mecca for fashion and culture, and sporting a designer watch alongside a statement ensemble is a proven way to turn heads as you walk down Ocean Drive, shop on Calle Ocho, or explore Biscayne Boulevard. With its focus on bold, vibrant fashion and colorful, splashy looks, Miami is the perfect place to break out your favorite eye-catching timepiece.
Immerse yourself in the upbeat, fashionable, and diverse culture of Florida’s greatest city as you soak up Latin music, exciting nightlife, and delectable cuisine in Miami’s central hubs. And while you are there, don’t forget to visit the Avi & Co. Miami showroom. Our location is sure to be one of the highlights of your trip – and if you leave with a breathtaking Patek Philippe or another stunning timepiece, all the better.
In our Miami showroom, you will find limited edition, highly collectible watches from heritage brands like Audemars Piguet and Patek Philippe, as well as the latest releases from new-age icons like Rolex and Richard Mille. We go above and beyond to curate lasting relationships in the watch industry so that we can provide our customers with the best watches on the secondary market time and time again. If you’re ready to take your watch game to the next level, there is no better place to turn than Avi & Co. Miami.
With our in-house servicing and authentication programs, an extremely knowledgeable customer support team, and a passion for horology, we are your go-to location to find the watch of your dreams. So what are you waiting for? Request an appointment at our Miami store today!
Celebrating the Anniversary of the Iced Collection
Miami style is all about bold statements, dramatic looks, and larger-than-life style. So we knew this Floridian cultural hub would be the perfect place to launch our iconic Iced Collection. On the night of our Miami store opening party, we did just that, unveiling this prestigious collection to the world. Celebs like J Balvin and Rick Ross were among the first to wear this unparalleled line of iced-out timepieces… and once you see an Iced Collection watch, you’ll immediately understand why we can barely keep them on the shelves.
The AH10, pictured above, features a versatile 40 mm case and is completely decked out in 738 diamonds. These precious gems are hand-selected by our jewelers and precisely set to ensure you can enjoy this gorgeous watch completely worry-free. The dial, bezel, and bracelet are all completely covered in diamonds. Iced Collection watches catch the light from every angle, and you’ll be rendered speechless when you see the way your watch sparkles and shines with immeasurable beauty. This is an heirloom piece that you’ll be able to pass down for generations to come.
These days, we’ve expanded the initial offerings of the Iced Collection to appeal to an even broader range of customers. You can scoop up an Avi & Co. Iced Collection watch in three different case sizes: 37 mm, 40 mm, and 44 mm. No matter the size of your wrist, one of these exclusive options is sure to appeal to you. The Iced Collection is also available in both 18K rose gold and 18K white gold. Our commitment to these prestigious metals is part of the collection’s upscale nature, and we’re proud to have created one of the 21st century’s most renowned diamond-studded timepieces.
Already dying to get your hands on an Iced Collection watch by Avi & Co.? If so, you might also like our other collections: The Frosted Collection and Hue by Avi & Co. The Frosted Collection takes the diamond-set bezel and dial of the Iced Collection and pairs them with a “frosted” bracelet, achieved through proprietary tooling methods. This option makes for a slightly more understated look without compromising on the gorgeous precious gems that adorn these one-of-a-kind watches.
The Hue Collection offers the fully gem-set look of the Iced Collection but with an extra pop of color. The Hue watches are available in four different precious gem finishes: blue sapphire, red ruby, pink sapphire, and green tsavorite. These eye-catching timepieces perfectly embody the bold and celebratory style of Miami, and they’re perfect for wearing for a night out on the town as well as accenting a monochromatic business professional look.
Watches to Embrace Miami Style
If we haven’t yet inspired you to take a trip to South Florida, we don’t know what will! When you head down to Miami, you’re sure to get a revitalizing dose of sunshine, delicious eats, and beachside paradise. And don’t forget fashion! Whether you’re in town for business or pleasure, make sure to dress the part: Show off your favorite watches that evoke Miami’s classic, bold, and memorable style.
Want to turn heads as you walk down Calle Ocho? Get your hands on this bold Richard Mille RM 007 piece. With its classic tonneau-shaped dial that showcases the artistic inner workings of the watch, you’re sure to start a conversation with someone who wants to know where you found this iconic timepiece. With its bold splash of corally orange in the middle of the watch, it’s the perfect way to elevate any laidback outfit.
Looking for even more color? Go for broke with this pink Rolex Daytona. With its pave diamond dial and bezel, plus the option for a vibrant pink alligator strap, you’ll never be able to top a statement watch like this one. She’s sure to spark a bit of envy among your travel companions…
When it comes to Miami, there’s no such thing as too colorful! Don’t miss your opportunity to show off a bold and eye-catching timepiece while you’re visiting the 305.
Make a Splash in Miami With Avi & Co.
Help us celebrate our Miami store’s birthday by stopping in to shop next time you’re in Magic City. We’re located in the heart of the Design District – but even if you’re not in Miami, you can still shop elite luxury watches at Avi & Co. We have two other locations in Manhattan and Aspen, so wherever you call home, there’s an Avi & Co. near you.
Make an appointment today to start your journey toward finding your next luxury watch!
