Avi & Co. Iced Collection: Color in Motion, 18K White Gold, Black Rubber Strap, 44 mm

 

There might not be snow on the ground, but there is a sense of festive cheer in the air. Why? The countdown to the new year is upon us! As December 31 gives way to January 1, a whole new chapter of life opens up. Ringing in the new year offers the opportunity to start anew, set goals to better yourself, and be the best you can be in 2026 and beyond. Take a deep breath, can you taste it? That is possibility in the air.

Whether you are watching the ball drop in Times Square or swaying to “Auld Lang Syne” from your living room couch, the countdown to midnight is sure to elicit a sense of hope, purpose, and excitement. Although you change up your wardrobe, go for that big promotion, or put yourself out there many other ways in 2026, there are a few accessories you will want to bring with you no matter the date on the calendar.

Today, we are going to showcase five exquisite pieces from our luxury watch and jewelry collections. These timepieces and accessories stand the test of time, transcending fleeting trends and fast fashion. They are heirloom-worthy treasures that you will be proud to pass down for generations to come. From the team at Avi & Co., please enjoy our New Year’s Eve edit, and may this year be the best one yet.

 

#5: Rolex Daytona, Black Diamond Dial

Rolex Daytona, 18K Yellow Gold, Black Diamond Dial, Oyster Bracelet, 40 mmRolex Daytona, 18K Yellow Gold, Black Diamond Dial, Oyster Bracelet, 40 mm
Rolex Daytona, 18K Yellow Gold, Black Diamond Dial, Oyster Bracelet, 40 mm

Everyone who loves luxury watches needs a Rolex that is beyond compare. This 18K yellow gold Rolex Daytona with a suave and striking black diamond dial is a watch that will never go out of style. The sleek tachymeter bezel and three chronograph subdials (you will find the two chronograph pushers on either side of the right-hand crown) are hallmarks of the Daytona line. But beyond that, this watch is a clear departure from the workhorse designs of its predecessors.

Crafted from prestigious yellow gold and set with 11 gorgeous diamonds (the gemstone hour markers are present in all but the 12 o’clock position), this Daytona is a guaranteed head turner. The combination of warm gold tones and a rich, saturated black dial exudes luxury from every angle. A racing watch at heart, the Daytona line is one of Rolex’s “professional” collections. However, it might be the line that the brand has most embraced in terms of stylized finishes and luxe upgrades to the classic. The list of celebs who love these watches is virtually endless, and you will be proud to be in the company of household names like Chris Pratt, Tom Cruise, Kevin Hart, and many others.

 

#4: Audemars Piguet Royal Oak, Blue Index Dial

Audemars Piguet Royal Oak, 18K Rose Gold, Diamond Bezel, Blue Index DialAudemars Piguet Royal Oak, 18K Rose Gold, Diamond Bezel, Blue Index Dial
Audemars Piguet Royal Oak, 18K Rose Gold, Diamond Bezel, Blue Index Dial

It is impossible to discuss collectible luxury watches without touching on Audemars Piguet’s flagship model: the Royal Oak, of course. Launched in 1972, this prestigious line was one of the first true stainless steel sports watches on the market. Some might even argue that it changed the face of horology forever; frankly, we would have to agree. The Royal Oak is a storied collection, and the best part is that the brand has branched out from the original stainless steel look in the 50+ years since its launch, creating a vast repertoire of opulent takes on a classic.

Take this rose gold Royal Oak watch, for instance. It retains classic Royal Oak elements, such as the octagonal bezel, exposed lugs, and brushed metal bracelet. Yet it also makes some key departures from its predecessors, showing off a chic diamond-set bezel and an ink-blue dial that is precisely the color of a midnight sky. Rose gold index hour markers and a modestly sized 37 mm case complete the picture of demure elegance with the perfect splash of sparkle.

 

#3: Avi & Co. Platinum Floating Diamond Line Bracelet

Diamonds by Avi & Co. Platinum Floating Diamond Line Bracelet, 17 CTDiamonds by Avi & Co. Platinum Floating Diamond Line Bracelet, 17 CT
Diamonds by Avi & Co. Platinum Floating Diamond Line Bracelet, 17 CT

Tennis bracelets might have been the old money trend of 2025, and we expect to see more of them in 2026 as well. But we also have a soft spot for accessories that break away from what is currently trending, offering a more interesting perspective on a hallowed silhouette. Our Diamonds by Avi & Co. platinum floating diamond line bracelet does exactly that, reinventing the classic line bracelet with a modern twist.

This platinum masterpiece showcases an exceptional array of round-cut diamonds, each one meticulously selected by our expert jewelers. The diamonds are equally spaced around the length of the bracelet, an infinite circle of sparkle and sophistication. You can easily dress this piece up for a black-tie event or wear it on your day-to-day adventures, elevating any simple ensemble. Brighter than midnight fireworks on New Year’s Eve, these shimmering stones echo the starry night skies above. Think of this line bracelet as a little piece of heaven on your wrist. Our team at Avi & Co. is happy to help you size it so that it fits just right.

 

#2: Patek Philippe Cubitus

Patek Philippe Cubitus, Stainless Steel and 18K Rose Gold, Blue Dial, 45 mmPatek Philippe Cubitus, Stainless Steel and 18K Rose Gold, Blue Dial, 45 mm
Patek Philippe Cubitus, Stainless Steel and 18K Rose Gold, Blue Dial, 45 mm

Before you give us some shade for including a watch that premiered less than two years ago, back in November 2024, hear us out. The Patek Philippe Cubitus, the Swiss brand’s first all-new men’s collection in over 25 years, hit the market with much fanfare, receiving a wide range of reactions. Over a year later, however, we can safely say that this watch is here for both a long time and a good time. The Cubitus line was initially launched in three different variations: stainless steel with an olive green dial, platinum with a sunburst blue dial, and two-tone stainless steel and rose gold with a blue dial (pictured above).

These original three models proffered the popular oversized look, measuring a sizable 45 mm ear to ear. Since then, the brand has added additional references to the collection that were sized down to a more modest 40 mm, responding to customer desire for more versatile, wearable pieces. Whichever silhouette you choose, to own a Patek Philippe Cubitus is to own a piece of history. The legacy of this Swiss powerhouse speaks for itself, and the Cubitus is a dashing, geometric addition to a long line of memorable innovations.

 

#1: Avi & Co. Iced Collection: Color in Motion, Black Rubber Strap

Avi & Co. Iced Collection: Color in Motion, 18K White Gold, Black Rubber Strap, 44 mmAvi & Co. Iced Collection: Color in Motion, 18K White Gold, Black Rubber Strap, 44 mm
Avi & Co. Iced Collection: Color in Motion, 18K White Gold, Black Rubber Strap, 44 mm

What says “new year, new me” better than a watch that you can customize at every turn. The Avi & Co. Iced Collection recently added a new level of personalization with our Color in Motion release. The Color in Motion collection enhances an already exceptional lineup with an element of versatility and sportiness. Available in seven different popular colors, these rubber straps can be fitted to any existing Iced Collection core, or they can be purchased with a brand-new core as a complete package. You can choose from three different case sizes (37 mm, 40 mm, and 44 mm) as well as two different precious metals (18K white gold and 18K rose gold). As for the colors, it might be hard to settle for just one. Your options are black, white, yellow, pink, red, blue, and orange. All in all, that amounts to 46 different possible combinations!

For kicking off the new year, we are loving the oversized look of a 44 mm 18K white gold core. The crisp coolness of the white gold with the diamond-set bezel and dial is simply unmatched. Add in the sleek black rubber strap for a high-contrast stunner, and you have a certified winner. The juxtaposition of the high jewelry watch core and the sporty rubber strap is sure to turn heads and start conversations wherever you go. You deserve to spend every single day living luxuriously, and this elevated watch is the first step in the right direction.

Avi & Co. Bonus: Artist and model Camille Fishel premiered this look in her cover issue of Haute Living magazine. She also rocked the white rubber strap for a more summery aesthetic.

 

Embrace the New Year in Style With Avi & Co. 

The new year is right around the corner, and with Avi & Co., you can celebrate a fresh start in style. From Rolex to Richard Mille and from Audemars Piguet to Patek Philippe, our three showrooms are stocked with glamorous accessories that go beyond your wildest dreams. Plus, we have three of our very own Avi & Co. watch lines amd a collection of bespoke fine diamond jewelry to choose from. Visit us in New York City, Aspen, or Miami to get a true taste of opulence fastened around your very own wrist.

What are you waiting for? Make an appointment today to shop with us in person.