What is the Avi & Co. Color in Motion Collection?

Color in Motion is a sportier interpretation of the Avi & Co. Iced Collection that combines diamond-set watches in 18K gold with colorful rubber straps.

What Color in Motion strap colors are available?

Current configurations include black, blue, orange, pink, red, white and yellow rubber straps. Availability can vary by case size, metal and reference.

What sizes are Color in Motion watches?

Color in Motion is available in approximately 37mm, 40mm and 44mm case sizes, providing compact, medium and oversized options.

Are Color in Motion watches made from gold?

Yes. Current Color in Motion watches are offered with 18K white-gold or 18K rose-gold cases, depending on the reference.

Do Color in Motion watches have diamonds?

Yes. Color in Motion retains the diamond-set aesthetic of the Iced Collection, including a diamond-set dial. Exact diamond specifications should be confirmed on the individual product page.

Are Color in Motion rubber straps interchangeable?

Avi & Co. has designed compatible Color in Motion straps to be interchangeable, allowing owners to change colors and, on compatible Iced Collection references, alternate between strap and bracelet configurations. Compatibility should be confirmed for the exact watch reference and case size.

Can I buy additional Color in Motion straps?

Compatible Color in Motion straps and buckles may be available separately. Contact Avi & Co. to confirm current availability and compatibility with your specific watch.

What is the difference between Color in Motion and the Iced Collection?

The traditional Iced Collection emphasizes extensive diamond coverage and diamond-set bracelet configurations, while Color in Motion pairs the diamond-focused watch with a colorful rubber strap for a sportier and more customizable appearance.

What is the difference between Color in Motion and Hue by Avi & Co.?

Hue creates color through natural gemstones such as sapphire, ruby and tsavorite, while Color in Motion retains a diamond-focused watch and introduces color through interchangeable rubber straps.

Which Color in Motion size should I choose?

The 37mm models offer more compact proportions, 40mm provides a versatile middle ground, and 44mm creates the greatest wrist presence. The best choice depends on wrist size and personal preference.

Can men and women wear Color in Motion watches?

Yes. The collection's 37mm, 40mm and 44mm sizes and broad selection of colors allow anyone to choose a configuration according to wrist dimensions and personal style.

Are rubber straps appropriate for a luxury diamond watch?

Yes. Rubber straps are widely used in contemporary luxury sports watches. In Color in Motion, rubber creates deliberate contrast with the diamond-set dial and 18K gold case while giving the watch a sportier appearance.

How should I clean a Color in Motion rubber strap?

For routine care, gently wipe the strap with a clean, soft cloth and avoid abrasive products, harsh chemicals and solvents. Follow Avi & Co.'s care recommendations for the complete watch.

Where can I buy a Color in Motion watch?

Color in Motion watches can be purchased directly through Avi & Co. online or with assistance from an Avi & Co. specialist. Current configurations and availability are displayed on the Color in Motion collection page.

Color in Motion Diamond Watches with Colorful Rubber Straps

AWTCH-FR-RG-YLW-044 Avi & Co. 8250

Avi & Co. Frosted Collection
AH17RF-RW, "Rainbow", Frosted 18K Rose Gold, Diamond Pave Dial, Yellow Rubber, 44 mm
AH17RF-RW, "Rainbow", Frosted 18K Rose Gold, Diamond Pave Dial, Yellow Rubber, 44 mm

$155,000 155000.00

Add to Wish List

Add to Compare
AWTCH-FR-RG-WHT-044 Avi & Co. 8249

Avi & Co. Frosted Collection
AH17RF-RW, "Rainbow", Frosted 18K Rose Gold, Diamond Pave Dial, White Rubber, 44 mm
AH17RF-RW, "Rainbow", Frosted 18K Rose Gold, Diamond Pave Dial, White Rubber, 44 mm

$155,000 155000.00

Add to Wish List

Add to Compare
AWTCH-FR-RG-RED-044 Avi & Co. 8248

Avi & Co. Frosted Collection
AH17RF-RW, "Rainbow", Frosted 18K Rose Gold, Diamond Pave Dial, Red Rubber, 44 mm
AH17RF-RW, "Rainbow", Frosted 18K Rose Gold, Diamond Pave Dial, Red Rubber, 44 mm

$155,000 155000.00

Add to Wish List

Add to Compare
AWTCH-FR-RG-PNK-044 Avi & Co. 8247

Avi & Co. Frosted Collection
AH17RF-RW, "Rainbow", Frosted 18K Rose Gold, Diamond Pave Dial, Pink Rubber, 44 mm
AH17RF-RW, "Rainbow", Frosted 18K Rose Gold, Diamond Pave Dial, Pink Rubber, 44 mm

$155,000 155000.00

Add to Wish List

Add to Compare
AWTCH-FR-RG-ORG-044 Avi & Co. 8246

Avi & Co. Frosted Collection
AH17RF-RW, "Rainbow", Frosted 18K Rose Gold, Diamond Pave Dial, Orange Rubber, 44 mm
AH17RF-RW, "Rainbow", Frosted 18K Rose Gold, Diamond Pave Dial, Orange Rubber, 44 mm

$155,000 155000.00

Add to Wish List

Add to Compare
AWTCH-FR-RG-BLU-044 Avi & Co. 8245

Avi & Co. Frosted Collection
AH17RF-RW, "Rainbow", Frosted 18K Rose Gold, Diamond Pave Dial, Blue Rubber, 44 mm
AH17RF-RW, "Rainbow", Frosted 18K Rose Gold, Diamond Pave Dial, Blue Rubber, 44 mm

$155,000 155000.00

Add to Wish List

Add to Compare
AWTCH-FR-RG-BLK-044 Avi & Co. 8244

Avi & Co. Frosted Collection
AH17RF-RW, "Rainbow", Frosted 18K Rose Gold, Diamond Pave Dial, Black Rubber, 44 mm
AH17RF-RW, "Rainbow", Frosted 18K Rose Gold, Diamond Pave Dial, Black Rubber, 44 mm

$155,000 155000.00

Add to Wish List

Add to Compare
AWTCH-FR-WG-YLW-044 Avi & Co. 8243

Avi & Co. Frosted Collection
AH17WF-RW, "Rainbow", Frosted 18K White Gold, Diamond Pave Dial, Yellow Rubber, 44 mm
AH17WF-RW, "Rainbow", Frosted 18K White Gold, Diamond Pave Dial, Yellow Rubber, 44 mm

$155,000 155000.00

Add to Wish List

Add to Compare
AWTCH-FR-WG-WHT-044 Avi & Co. 8242

Avi & Co. Frosted Collection
AH17WF-RW, "Rainbow", Frosted 18K White Gold, Diamond Pave Dial, White Rubber, 44 mm
AH17WF-RW, "Rainbow", Frosted 18K White Gold, Diamond Pave Dial, White Rubber, 44 mm

$155,000 155000.00

Add to Wish List

Add to Compare
AWTCH-FR-WG-RED-044 Avi & Co. 8241

Avi & Co. Frosted Collection
AH17WF-RW, "Rainbow", Frosted 18K White Gold, Diamond Pave Dial, Red Rubber, 44 mm
AH17WF-RW, "Rainbow", Frosted 18K White Gold, Diamond Pave Dial, Red Rubber, 44 mm

$155,000 155000.00

Add to Wish List

Add to Compare
AWTCH-FR-WG-PNK-044 Avi & Co. 8240

Avi & Co. Frosted Collection
AH17WF-RW, "Rainbow", Frosted 18K White Gold, Diamond Pave Dial, Pink Rubber, 44 mm
AH17WF-RW, "Rainbow", Frosted 18K White Gold, Diamond Pave Dial, Pink Rubber, 44 mm

$155,000 155000.00

Add to Wish List

Add to Compare
AWTCH-FR-WG-ORG-044 Avi & Co. 8239

Avi & Co. Frosted Collection
AH17WF-RW, "Rainbow", Frosted 18K White Gold, Diamond Pave Dial, Orange Rubber, 44 mm
AH17WF-RW, "Rainbow", Frosted 18K White Gold, Diamond Pave Dial, Orange Rubber, 44 mm

$155,000 155000.00

Add to Wish List

Add to Compare
AWTCH-FR-WG-BLU-044 Avi & Co. 8238

Avi & Co. Frosted Collection
AH17WF-RW, "Rainbow", Frosted 18K White Gold, Diamond Pave Dial, Blue Rubber, 44 mm
AH17WF-RW, "Rainbow", Frosted 18K White Gold, Diamond Pave Dial, Blue Rubber, 44 mm

$155,000 155000.00

Add to Wish List

Add to Compare
AWTCH-FR-WG-BLK-044 Avi & Co. 8237

Avi & Co. Frosted Collection
AH17WF-RW, "Rainbow", Frosted 18K White Gold, Diamond Pave Dial, Black Rubber, 44 mm
AH17WF-RW, "Rainbow", Frosted 18K White Gold, Diamond Pave Dial, Black Rubber, 44 mm

$155,000 155000.00

Add to Wish List

Add to Compare