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SHOP FOR RICHARD MILLE, AUDEMARS PIGUET, & MORE

Located in the heart of Manhattan’s world-famous Diamond District, Avi & Co. is a family-owned luxury watch retailer known for its exceptional selection, personalized service, and global clientele. With additional showrooms in Miami and Aspen, Avi & Co. brings its unparalleled watch-buying experience to discerning customers across the country. We specialize in unworn, pre-owned and hard-to-find luxury timepieces from some of the world’s most prestigious brands, including Richard Mille, Audemars Piguet, Patek Philippe, Rolex, and our own exclusive Avi & Co. collection. Whether you're a seasoned collector or a first-time buyer, our team of expert Sales Associates ensures a smooth, stress-free experience.
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  1. Yellow Gold
  2. Anthracite Polymer with Carbo Nanotubes
  3. 18K White Gold & Stainless Steel
  4. Tantalum
  5. Platinum
  6. 18K Rose Gold & Stainless Steel
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204 Items

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  1. 278274-017 Rolex 8680
    Rolex Lady-Datejust 278274, Jubilee, Steel, Silver Diamond Dial, 31mm - Avi & Co. 1
    Rolex Datejust 31

    278274, Stainless Steel & 18K White Gold, Silver Diamond Dial, Jubilee Bracelet, 31mm (2026)

    278274, Stainless Steel & 18K White Gold, Silver Diamond Dial, Jubilee Bracelet, 31mm (2026)
    $17,400

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  2. 1915-7-001 Hublot 8677
    Hublot Classic Fusion Titanium & 18K Rose Gold, Black Index Dial 40 mm - Avi & Co. 1
    Hublot Classic Fusion

    1915.NE10.7, Stainless Steel & 18K Rose Gold, Black Index Dial, 40 mm

    1915.NE10.7, Stainless Steel & 18K Rose Gold, Black Index Dial, 40 mm
    $5,700

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  3. 126506-010 Rolex 8675
    Rolex Cosmograph Daytona 126506, Platinum, Ice Blue Baguette Dial, 40 mm - Avi & Co. 1
    Rolex Daytona

    126506, Platinum, Ice Blue Baguette Index Dial, Oyster Bracelet, 40 mm (2026)

    126506, Platinum, Ice Blue Baguette Index Dial, Oyster Bracelet, 40 mm (2026)
    $148,000

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  4. 126331-023 Rolex 8657
    Rolex Datejust 41
    Rolex Datejust 41

    126331, Stainless Steel & 18K Rose Gold, Slate Flutted Motif Index Dial, Jubilee Bracelet, 41 mm

    126331, Stainless Steel & 18K Rose Gold, Slate Flutted Motif Index Dial, Jubilee Bracelet, 41 mm
    $20,500

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  5. OCTA-007 F.P. Journe 8636
    F.P. Journe Octa Automatique Reserve Havana
    F.P. Journe Octa Automatique Reserve Havana

    Chronomtre Souverain, "Havana", Platinum, Guilloch Brown Dial, 40 mm

    Chronomtre Souverain, "Havana", Platinum, Guilloch Brown Dial, 40 mm
    $193,900

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  6. 116506-015 Rolex 8592
    Rolex Daytona 116506, Platinum, Ice Blue Index Dial 40 mm - Avi & Co. 1
    Rolex Daytona

    116506, Platinum, Ice Blue Index Dial, Oyster Bracelet, 40 mm

    116506, Platinum, Ice Blue Index Dial, Oyster Bracelet, 40 mm
    $97,000

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  7. 126334-073 Rolex 8550
    Rolex Datejust 41
    Rolex Datejust 41

    126334, Stainless Steel & 18K White Gold, Mother Of Pearl Diamond Dial, Jubilee Bracelet, 41 mm

    126334, Stainless Steel & 18K White Gold, Mother Of Pearl Diamond Dial, Jubilee Bracelet, 41 mm
    $20,500

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  8. 5822P-012 Patek Philippe 8536
    Patek Philippe Cubitus
    Patek Philippe Cubitus

    5822P-001, "Grand Date", Platinum, Sunburst Blue Dial, 45 mm (2026)

    5822P-001, "Grand Date", Platinum, Sunburst Blue Dial, 45 mm (2026)
    $183,700

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  9. 126334-072 Rolex 8494
    Rolex Datejust 41
    Rolex Datejust 41

    126334, Stainless Steel & 18K White Gold, Black Index Dial, Jubilee Bracelet, 41 mm

    126334, Stainless Steel & 18K White Gold, Black Index Dial, Jubilee Bracelet, 41 mm
    $16,900

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  10. WGTA0237-001 Cartier 8481
    Cartier Tank A Guichets
    Cartier Tank A Guichets

    WGTA0237, Prive Collection, Limited to 200 pcs, Platinum, Garnet Red Apertures Dial, 38 mm

    WGTA0237, Prive Collection, Limited to 200 pcs, Platinum, Garnet Red Apertures Dial, 38 mm
    $178,600

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  11. 5270P-005 Patek Philippe 8432
    Patek Philippe Grand Complications
    Patek Philippe Grand Complications

    5270P-001, Perpetual Calendar Chronograph, Platinum, Salmon Dial, 41 mm

    5270P-001, Perpetual Calendar Chronograph, Platinum, Salmon Dial, 41 mm
    $178,600

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  12. 126284RBR-005 Rolex 8372
    Rolex Datejust 36
    Rolex Datejust 36

    126284RBR, Stainless Steel & 18K White Gold, Mother Of Pearl Diamond Dial, Jubilee Bracelet, 36 mm (2026)

    126284RBR, Stainless Steel & 18K White Gold, Mother Of Pearl Diamond Dial, Jubilee Bracelet, 36 mm (2026)
    $29,100

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  13. 5271-11P-003 Patek Philippe 8324
    Patek Philippe Grand Complications
    Patek Philippe Grand Complications

    5271/11P-010, Perpetual Calendar, Platinum, Sapphire Bezel, Laquered Blue Dial, 41mm (2026)

    5271/11P-010, Perpetual Calendar, Platinum, Sapphire Bezel, Laquered Blue Dial, 41mm (2026)
    $576,400

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  14. 5271-11P-002 Patek Philippe 8300
    Patek Philippe Grand Complications
    Patek Philippe Grand Complications

    5271/11P-010, Perpetual Calendar, Platinum, Sapphire Bezel, Laquered Blue Dial, 41mm

    5271/11P-010, Perpetual Calendar, Platinum, Sapphire Bezel, Laquered Blue Dial, 41mm
    $576,400

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  15. 26000PT-001 Audemars Piguet 8264
    Audemars Piguet Jules
    Audemars Piguet Jules

    26000PT, "30th Anniversary", Limited to 90 pcs, Platinum, Blue Sunburst Dial, 41 mm

    26000PT, "30th Anniversary", Limited to 90 pcs, Platinum, Blue Sunburst Dial, 41 mm
    $56,200

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  16. 278271-017 Rolex 8160
    Rolex Datejust 31
    Rolex Datejust 31

    278271, Stainless Steel & 18K Rose Gold, Sundust Purple Roman Dial, Diamond VI, Jubilee Bracelet, 31 mm

    278271, Stainless Steel & 18K Rose Gold, Sundust Purple Roman Dial, Diamond VI, Jubilee Bracelet, 31 mm
    $23,000

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  17. W1580007-001 Cartier 8070
    Cartier Rotonde de Cartier Tourbillon
    Cartier Rotonde de Cartier Tourbillon

    W1580007, Tourbillon, Platinum, Grey Skeletonized Roman Dial, 45 mm

    W1580007, Tourbillon, Platinum, Grey Skeletonized Roman Dial, 45 mm
    $56,200

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  18. 279381RBR-008 Rolex 8037
    Rolex Datejust 28
    Rolex Datejust 28

    279381RBR, Stainless Steel & 18K Rose Gold, White Roman Dial, Jubilee Bracelet, 28 mm

    279381RBR, Stainless Steel & 18K Rose Gold, White Roman Dial, Jubilee Bracelet, 28 mm
    $25,000

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204 Items

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Now Shopping by
  1. Yellow Gold
  2. Anthracite Polymer with Carbo Nanotubes
  3. 18K White Gold & Stainless Steel
  4. Tantalum
  5. Platinum
  6. 18K Rose Gold & Stainless Steel
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Shopping Options
Condition
  1. Pre-Owned 76items
  2. Unworn 128items
Dial Color
  1. Black 18items
  2. Blue 25items
  3. Brown 6items
  4. Champagne 4items
  5. Chocolate 5items
  6. Diamond Pave 4items
  7. Gold 4items
  8. Green 16items
  9. Grey 17items
  10. Ice Blue 18items
  11. Ivory 2items
  12. Meteorite 1item
  13. Mother of Pearl 11items
  14. Openworked 3items
  15. Orange 1item
  16. Pink 1item
  17. Platinum 1item
  18. Purple 1item
  19. Red 2items
  20. Rhodium 1item
  21. Rose Gold 8items
  22. Salmon 2items
  23. Silver 27items
  24. Slate Grey 1item
  25. Skeleton 5items
  26. Sundust 1item
  27. Turquoise 3items
  28. Wimbledon Slate 2items
  29. White 14items
Brand
  1. Richard Mille 2items
  2. Patek Philippe 37items
  3. Audemars Piguet 16items
  4. Rolex 85items
  5. A. Lange & Sohne 1item
  6. Cartier 10items
  7. Omega 1item
  8. Hublot 1item
  9. Breitling 1item
  10. Panerai 1item
  11. F.P. Journe 46items
  12. Franck Muller 1item
  13. Vacheron Constantin 2items
Model
  1. Aquanaut 1item
  2. Automatique 1item
  3. Automatique Reserve 1item
  4. Baignoire 1item
  5. Calatrava 3items
  6. Centigraphe 1item
  7. Centigraphe Souverain 1item
  8. Chronomat 1item
  9. Chronometre A Resonance 4items
  10. Chronometre Bleu 1item
  11. Chronometre Optimum 1item
  12. Chronometre Souverain 5items
  13. Cintree Curvex 1item
  14. Classic Fusion 1item
  15. Complications 4items
  16. Crash 3items
  17. Cubitus 3items
  18. Datejust 28 2items
  19. Datejust 31 6items
  20. Datejust 36 11items
  21. Datejust 41 11items
  22. Day-Date 1item
  23. Day-Date II 3items
  24. Day-Date 36 15items
  25. Day-Date 40 13items
  26. Daytona 11items
  27. Divine 4items
  28. Francis Ford Coppola 1item
  29. GMT-Master II 1item
  30. Golden Ellipse 1item
  31. Gondolo 1item
  32. Grand Complications 16items
  33. Jules 1item
  34. Land-Dweller 4items
  35. Lange 1 1item
  36. Luminor 1item
  37. Millenary 1item
  38. Nautilus 7items
  39. Octa Automatique Lune 3items
  40. Octa Automatique Reserve 2items
  41. Octa Automatique Reserve Havana 3items
  42. Octa Calendrier 2items
  43. Octa Chronographe 2items
  44. Octa Lune 3items
  45. Octa Reserve De Marche 2items
  46. Octa UTC 2items
  47. Panthere 1item
  48. Pearlmaster 1item
  49. Perpetual Calendar 1item
  50. Quantieme Perpetuel 3items
  51. Rattrapante 1item
  52. RM 27-01 1item
  53. RM 67-01 1item
  54. Rotonde de Cartier Tourbillon 1item
  55. Royal Oak 10items
  56. Royal Oak Offshore 4items
  57. Santos 100 1item
  58. Sky-Dweller 2items
  59. Sonnerie Souveraine 1item
  60. Speedmaster 1item
  61. Tank A Guichets 3items
  62. Tourbillion Souverain 2items
  63. Traditionnelle 1item
  64. Yacht-Master 3items
  65. Yacht-Master II 1item
Case Material
  1. 5N Red Gold & Titanium 1item
  2. 18K Pink Gold 2items
  3. 18K Rose Gold 310items
  4. 18K Rose Gold & Stainless Steel 22items
  5. 18K Rose Gold & Titanium 2items
  6. 18K Sand Gold 1item
  7. 18K White Gold 184items
  8. 18K White Gold & Stainless Steel 16items
  9. 18K Yellow Gold 130items
  10. 18K Yellow Gold & Stainless Steel 26items
  11. Aluminum 2items
  12. Anthracite Polymer with Carbo Nanotubes 1item
  13. Basalt TPT 1item
  14. Bronze 1item
  15. Carbon 61items
  16. Ceramic 62items
  17. Jubilee Gold 1item
  18. Platinum 121items
  19. PVD-Coated Stainless Steel 1item
  20. PVD-Coated Titanium 1item
  21. Quartz TPT 15items
  22. Rose Gold 116items
  23. Sapphire Crystal 6items
  24. Sapphire 3items
  25. Stainless Steel 585items
  26. Tantalum 1item
  27. Titanium 110items
  28. Tungsten Carbide & Tantalum 1item
  29. White Gold 92items
  30. White Gold & Diamonds 2items
  31. Yellow Gold 43items
Case Size
  1. 19MM 1item
  2. 22MM 1item
  3. 25MM 2items
  4. 28MM 2items
  5. 31MM 6items
  6. 33MM 1item
  7. 34MM 2items
  8. 35MM 1item
  9. 36MM 28items
  10. 37MM 4items
  11. 38MM 7items
  12. 39MM 13items
  13. 40MM 79items
  14. 41MM 29items
  15. 42MM 9items
  16. 43MM 1item
  17. 44MM 9items
  18. 45MM 4items
  19. 46MM 1item
  20. 47MM 2items
  21. 51MM 1item
Movement
  1. Automatic Self-winding 162items
  2. Manual Winding 35items
  3. Quartz 1item
  4. Self-Winding 6items
Price Range
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