Avi & Co. Watches - Avi & Co.

Shop By Collection

Every watch tells a story. At Avi & Co., decades of luxury watch expertise have been channeled into something deeply personal, an exclusive line of timepieces built to become modern heirlooms. The Iced, Frosted, and Hue collections reflect a commitment to detail. Inspired by founder Avi Hiaeve’s journey, each watch represents more than status; it captures a legacy of passion, precision, and individuality. With boutiques in Aspen, New York, and Miami, Avi & Co. invites you to discover a new era of luxury built to last.

THE ICED COLLECTION

THE FROSTED COLLECTION

THE HUE COLLECTION

THE ICED COLLECTION: COLOR IN MOTION

The Iced Collection

Color in Motion

Enhance your wrist with flexible rubber bracelets that reveal vibrant splashes of color, seamlessly combining refined comfort with striking visual impact for a statement of contemporary elegance.

NEW ARRIVALS

The Hue Collection

Elevate your collection with watches adorned in green tsavorite, red ruby, blue sapphire, and pink sapphire, each gemstone chosen for its brilliance and set with masterful precision to embody true luxury.

Celebrity Clients

Anuel AA

Puerto Rican rapper and singer

Dj Khaled

American DJ and record producer

El Alfa

Dominican rapper

Floyd Mayweather Jr.

American professional boxer

J Balvin

Colombian singer

Nicky Jam

American singer

Rick Ross

American rapper

Yo Gotti

American rapper

The Frosted Collection

Crafted with textured rose or white gold bracelets, these timepieces feature diamond-studded bezels and dials, offering a refined contrast of tactile depth and luminous brilliance in perfect harmony.

OUR SERVICES

Visit Us in Person

Explore our luxury boutiques in New York, Miami, and Aspen. Each offers a curated, one-on-one experience with our finest jewelry and timepieces.

Schedule an Appointment

Step into one of our elegant boutiques for a personalized viewing of our diamond jewelry collections, with expert guidance tailored to you.

Discover Our Story

Uncover the inspiration that shaped our collections from a founder’s vision to the refined craftsmanship behind every timeless detail.

The Iced Collection

Experience the pinnacle of luxury in 18K white or rose gold, featuring exclusive diamond dials that help these timepieces illuminate every moment with radiance and enduring craftsmanship.

INSIDE THE COLLECTIONS

THE HUE COLLECTION

Vibrance on Your Wrist, Stories in Every Hue

THE ICED COLLECTION

Uncover the legacy of this statement timepiece

THE FROSTED COLLECTION

Textured like life’s journey, made to be treasured

THE CANDY COLLECTION

Explore timeless moments through bursts of color

Discover our Instagram for a curated showcase of exclusive watch designs, behind-the-scenes moments, and the stories that make each piece truly unforgettable. Let Avi & Co. bring a touch of brilliance to your everyday scroll.